FORD-Super-Duty

FORD-Super-Duty-Card

FORD-Super-Duty-Wire

Ford We Own Work

  • User Experience Architecture

For Ford's Super Duty We Own Work campaign I collaborated with internal and external creative teams to architect the layout, navigation and interactions of the site. The new site lets user's get a look at the 2012 Ford Super Duty heavy-duty work truck in action and create a Truck Card showing how they use their pickup on the job.